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2nd October 2014

Google’s Panda 4.1 update: move along, nothing to see here

I know, not the most gripping headline you’ll ever see, but it sums up my feelings about Google’s latest update. Panda 4.1 as we’re calling

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Ian McKee Profile Image
Written by
Ian McKee
1st October 2014

MoS2 is graphene on steroids

A lot has been happening in the world of graphene since my first blog on the topic in June last year that has given the electronics industry

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Chris King Profile Image
Written by
Chris King
26th September 2014

Silicon Cities: The UK electronics industry needs to avoid regional myopia

Whatever you think about the recent debates for and against Scottish Nationalism, the referendum on Scottish independence has reignited a conversation we desperately needed to

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Alex Perryman Profile Image
Written by
Alex Perryman
2nd September 2014

5 steps to running a great product reviews programme

Launching a new product is likely to involve putting the shiny bit of technology you’re launching into the hands of specialist reviewers. It’s worth the

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Ella Delancey Profile Image
Written by
Ella Delancey
2nd September 2014

Fashion vs tech wearables: why all the ruckus?

Panasonic debuted its high-tech hair dryer at the 2014 Consumer Electronics Show in Las Vegas in January alongside facial-recognition TVs, tablets and cameras. However, tech

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Niall Sheedy Profile Image
Written by
Niall Sheedy
29th August 2014

Is the end of Google Authorship a blow to PR thought leadership?

Well, c’est la vie, Google Authorship. John Mueller of Google’s Webmaster Trends has announced in a Google+ post that the search engine will no longer be

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Ian McKee Profile Image
Written by
Ian McKee
27th August 2014

5 ways PR is like Masterchef

Well you can’t fault my commitment to the cause. Yes I am about to compare the recipe for running a great PR campaign to a

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Joe McNamara Profile Image
Written by
Joe McNamara
19th August 2014

Interning at EML Wildfire: The Good, The Bad & The (Awful) Banter

I can honestly say when I first started this internship I didn’t have a clue what PR was. I still don’t. (Just joking, I swear!)

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Salla Savolainen Profile Image
Written by
Salla Savolainen
18th August 2014

Electronics putting an end to animal testing

Don’t get me wrong. I’ve got a dog, I like animals but I’m no radical PETA campaigner. This is just an innocent story that caught

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Chris King Profile Image
Written by
Chris King
13th August 2014

Mid-term semiconductor forecast: be there to discover how close Penn got it

On January 21st this year an informed gathering of semiconductor industry players and European journalists gathered in a London hotel to hear Malcolm Penn, the man

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Andrew Shephard Profile Image
Written by
Andrew Shephard
8th August 2014

The shocking truth about SEO: it’s not as complicated as you think

This post originally appeared on Econsultancy. As you probably know by now, SEO and PR are getting more closely related. But there is one aspect

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Ian McKee Profile Image
Written by
Ian McKee
4th August 2014

OkCupid and Facebook: the line between A/B testing and human testing

Web based companies have been using A/B and multivariate testing to hone their services since the early days of the internet. One of the most

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Ian McKee Profile Image
Written by
Ian McKee