Archive for: December 2017
My mother has favourite age-old sayings that she likes to repeat now and again. Things like, ‘mind the roads’, (I’m 40 years old for god’sRead more
As Wildfire’s Marketing Director, this week I’ve had the seasonal task of arranging something festive to send to Wildfire’s much-loved client base in order toRead more
Thanks to the lovely Adrian Wheeler, I was recently introduced to the concept of behavioural economics (BE) and the bundle of energy and enthusiasm thatRead more
For many brands, effective technology analyst relations (AR) can be a powerful contributor to the success of marketing and PR initiatives, particularly given the hugeRead more
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