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How working abroad gave me professional direction back home
From the West Midlands to the Mid-West “Today’s graduate recruitment market is stuck in a vicious circle. Graduates are struggling to wade through generic company Continue reading
Exploring the science behind PR
The Wildfire team works hard to create the right chemistry with our clients. Find out how in our latest PR experiments.
Three lionesses on the shirt: how the women’s game became a brand in its own right
Unless you’ve spent the last few weeks living under a rock you can’t fail to have missed that one of the biggest sporting competitions in Continue reading
What is “strategy” anyway, Mark Ritson?
Cue eyerolls from my colleagues when I start talking about Mark Ritson again… Mark Ritson is one of the world’s leading authorities on marketing. For Continue reading
Get smart — the future is 5G
Humans have been able to send information at distance to one another for quite a while now, and we’ve actually become pretty good at it. Continue reading