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Talk regulation to me. Rise of the AI masochists
For years, the world’s tech giants have pushed back against regulation, spending a fortune to keep ‘Big Government’ out of Silicon Valley. Last year alone, Continue reading
Exploring the science behind PR
The Wildfire team works hard to create the right chemistry with our clients. Find out how in our latest PR experiments.
TikTok — is it here to stay? Only time will tell…
Social media is not going away anytime soon — will it ever fizzle out and be replaced with something else? Right now, I cannot see Continue reading
Subscription addiction
The UK has a problem. We are involved in a raging love affair with our favourite subscriptions that has left us completely hooked on getting Continue reading
How sustainable tech could help save the planet
Sustainability. We hear the word almost every day on the news, read it in all the papers and see the hashtag across social media. But Continue reading