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News and views from the Wildfire team
Fintech is no longer a small industry. In a relatively short space of time, the fintech industry has already grown at an impressive pace, and
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There are some things in life that you need insurance for. Would you buy a house and not look after its contents? Would you drive
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B2B influencer marketing is big business. Where once influencers were only relied on by consumer brands, today many of the world’s biggest B2B players are
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One wouldn’t normally associate fintech with issues of environmental sustainability, but with cryptocurrencies such as bitcoin now consuming more electricity than the whole of Sweden,
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Since 1970, the 22nd April has marked Earth Day. Having grown to be an established date in the sustainability calendar, more than 1 billion people
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When I think back to the early days of lockdown 1.0, I strongly remember spending a majority of my time either rediscovering the joy of
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It was March 1999 when Priceline, a travel booking site and the poster child of the dot-com era, went public at $16 a share. On
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Once the “pinnacle of motorsport”, Formula One saw a fall from grace in the 2010s. TV figures plummeted as competition stagnated — the gap between
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You hear ‘Gen Z’ thrown around a lot these days. It loosely refers to anyone born after 1995. But from the way it’s used you’d
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April marks Stress Awareness Month, led by the Stress Management Society. Stress is a huge public health challenge that’s linked to both physical and mental
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The concept of a business building a brand for itself is pretty common. Most, if not all, businesses are branded, and they make tons of
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My first games console was a PlayStation 2. I didn’t know it then but gaming would become a massive part of my life. I’d eventually
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