Skip to Main Content

News & Views

Archive for: October 2020

16th October 2020

What makes a successful B2B influencer campaign?

Here at Wildfire, we’re big believers in the power of influencer relations. But while many consumer brands have already embraced influencers within their marketing initiatives,

Read more
Chris King Profile Image
Written by
Chris King
15th October 2020

Why B2B buyers have no friends…

This blog post is an extract from Wildfire’s latest guide, “The science of B2B influence”.  If marketing campaigns are to be believed, B2B buyers are

Read more
Chris King Profile Image
Written by
Chris King
13th October 2020

Top wellness tech of 2020 so far

Society generally views health through the lens of physical health, but our mental health can be just as important. This is especially the case right

Read more
Rachel Nulty Profile Image
Written by
Rachel Nulty