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3rd February 2014

Tech stories that caught our eye in January

CES 2014: And now for something completely different… I was beginning to tire a little of CES. For the last three years I’ve felt it

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Joe McNamara Profile Image
Written by
Joe McNamara
Technoutopia Phone
3rd February 2014

The future of mobile: contact without communication

With MWC fast approaching, tech enthusiasts everywhere are waiting with bated breath to discover what life-changing opportunities the next generation of shiny plastic rectangles will

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Alex Warren Profile Image
Written by
Alex Warren
29th January 2014

The 5 ways to make your PR more effective

What’s the secret to PR success in today’s real-time communications world? Shhh, don’t tell anyone, but I may have found the answer. PR Vital Signs,

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Louise Palmer Profile Image
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Louise Palmer
28th January 2014

What the media wants at MWC

In our last blog we looked at some of the reasons why your MWC invite might not be up to scratch, but don’t just take

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Darren Willsher Profile Image
Written by
Darren Willsher
21st January 2014

Kuato Studios calls in EML Wildfire for educational game launches

Kuato Studios, one of the UK’s leading developers of educational video games, has appointed technology PR agency EML Wildfire to build awareness of the studio

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admin Profile Image
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admin
15th January 2014

6 reasons why nobody wants to meet you at MWC

With CES out of the way, the attention of the tech industry and press can move onto the next big show; MWC. For those who

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Darren Willsher Profile Image
Written by
Darren Willsher
14th January 2014

Intel’s conflict minerals challenge to the electronics industry

Thanks to Electronics Weekly for another powerful electronics PR story to come out of CES 2014. Intel CEO Brian Krzanich’s statement that the company will no longer use

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Chris King Profile Image
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Chris King
13th January 2014

CES 2014: electronics PR on the brain

Ignoring Michael Bay meltdowns, wearable tech and bendable screens, one of the other great, but slightly less widely reported, electronics PR stories to come out

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Chris King Profile Image
Written by
Chris King
10th January 2014

From educational programming to cat flap spying: How the Raspberry Pi is looking out for pets

Here at EML Wildfire, we are self-confessed cat lovers (we are still maintaining an internal campaign to be allowed an office cat of our own).

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Hannah Wright Profile Image
Written by
Hannah Wright
3rd January 2014

What does 2014 have in store for the IT industry?

After the worst recession in living history, the green shoots of recovery are finally beginning to appear. Forecasts by bodies like the CBI and the

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sarah-anneb Profile Image
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sarah-anneb
3rd January 2014

Top marketing tech journo predictions for 2014

The buzzwords of 2013 were big data, programmatic buying and personalisation. In fact, according to Google Trends, programmatic buying didn’t even exist as a term

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Vicki Eltis Profile Image
Written by
Vicki Eltis
3rd January 2014

What is 2014 going to bring to consumer technology?

In the world of consumer technology, you can never be completely sure what the next big thing is going to be. So, we wanted to

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Marta Kot Profile Image
Written by
Marta Kot