News and views from the Wildfire team
This week saw the release of the annual Trendwatching.com consumer predictions for the year ahead. With ‘wearable tech’ seemingly hogging all the headlines in other
Read moreCyber Monday has been accepted into mainstream vocabulary this year. I wrote this time last year about the uncertain future of what one may term
Read moreThis little guy arrived on my desk over the weekend. Known as the ‘The Elf on the Shelf’, he and his fellow elves are the
Read moreTwitter explodes as IPO leads to stock market frenzy On its stock market debut, Twitter saw a 73% rise in its shares at the first
Read moreUnless you’ve been burying your head in the sand for the last few weeks, it won’t have escaped your notice that Christmas is just around
Read moreWith over 130 thousand webpages being created every day, the internet’s potential for information overload has long been a cause for concern amongst technological critics
Read moreAround a year ago the UK’s eight year digital switchover process came to an end in Belfast, when the last analogue transmission was shut down.
Read moreIt’s been interesting watching the investment media trying to establish why the likes of Intel and Qualcomm seem to be delivering such ordinary stock prices
Read moreSEO is right up there with hot PR topics for the PR industry, along with measurement, social media and content marketing. But regular changes from
Read moreA consumer technology related article from the CEO of Lady Geek which featured on the Guardian’s website has peaked my interest. The claim by Belinda
Read morePR has become increasingly internationalised in recent years. The electronics industry, in particular, relies on extending its value propositions beyond home borders. Local customs, language concerns,
Read moreAt the Cambridge Wireless Connected Devices SIG event last week, the number and the calibre of people in the audience was a clear demonstration of how much serious
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