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News and views from the Wildfire team
If you are based in London, you might have seen a billboard advertising campaign run by the Evening Standard (see above). The series of posters
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One of the agencies we work with in China alerted us to a great story in the New York Times this week about the incredible
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There is a lot to look forward to in the tech world over the next few months. Microsoft is launching the Windows 7 public trial
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Alan Rusbridger on the Future of Journalism from Carta on Vimeo. The Guardian‘s editor Alan Rusbridger spoke at the Institut für Medienpolitik in Berlin earlier
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The Independent, a cornerstone of the British media landscape, is in trouble. According to a piece in The Times today, the paper’s owner of 11
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Far be it from us to offer someone free advertising, but this is categorically the best thing I’ve seen all day. What’s the relevance of
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I met an interesting chap called David this week, he helped me confirm something I’ve considered before but haven’t really figured out. Where to draw
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The ongoing drama of the Pirate Bay trial continues. Aside from the fact that some of them were just refusing to pay, an appeal is
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I am old enough to remember when Ask Jeeves was THE search engine of choice before the upstart Google emerged to rule the net. It
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A great article (well, I would say that, wouldn’t I!) by Steve McKee in Business Week – Why PR is the Prescription. In it, he
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Why is coverage in the Guardian perceived to better than a piece in Retail Week? Simple; number of readers. Whether right or wrong, circulation figures
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If you are an avid micro-blogging user then you will no doubt be aware of the perenial struggle to condense the brilliant thought or idea
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