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Archive for: January 2012

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6th January 2012

Seven ways for tech start-ups to get more from PR

After 20 plus years’ experience of running a tech PR agency, I’ve had the opportunity to witness first hand how tech PR can help start-ups

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Richard Parker Profile Image
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Richard Parker
5th January 2012

Tech PRs would do well to look at Gartner’s 2012 tech predictions

There’s nothing that tells you it is December like the onslaught of tech prediction posts. But if there is one that every tech PR in

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Danny Whatmough Profile Image
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Danny Whatmough
4th January 2012

The great social media debate part 1: who owns social media anyway?

The word ownership is bandied about quite a lot when it comes to social media. Whereas in the past, a business could easily segment communication

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Louise Moran Profile Image
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Louise Moran
3rd January 2012

Thought leadership – the professional currency of the future?

We’ve been talking a lot about influence – and specifically how it impacts the tech PR work we do for our clients – here at

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Lorraine Jenkins Profile Image
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Lorraine Jenkins