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24th September 2012

SEO and PR: the future? #prcagateway

There has been a debate raging for years (and this has even intensified in recent weeks) about the role that SEO and PR can/should play

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Danny Whatmough Profile Image
Written by
Danny Whatmough
20th September 2012

If you can’t beat it, join it. GAME confronts its demons head on

When we wrote our blog on GAME pushing the administration button back in March, it really did seem like ‘game over’ for the former high

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Joe McNamara Profile Image
Written by
Joe McNamara
19th September 2012

Content cheat-sheet #1: repurposing

There’s a lot of content produced on the web these days, but information overload isn’t as much a problem as you might think. For PR

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Danny Whatmough Profile Image
Written by
Danny Whatmough
18th September 2012

5 steps to measuring social media PR campaigns

A few months ago, I gave a presentation at a PRCA breakfast seminar focusing on social media analytics. The slides from the presentation are embedded

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Danny Whatmough Profile Image
Written by
Danny Whatmough