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Future Facilities

Achieves global recognition by bringing thermal simulation to life

Reclaiming the thermal simulation market

Despite being the first player in the thermal simulation market, Future Facilities was being pushed aside by big brands with big budgets. Our campaign saw the company reclaim the market it created — drawing on its rich heritage to mark its 10-year anniversary.

We turned a decade of innovation into an interactive timeline of the thermal simulation industry, with Future Facilities at its heart. Showcasing customers, technology milestones and industry firsts, we created a platform to drive a fully integrated programme of media engagement, paid activity and content marketing that engaged electronics experts worldwide.

As soon as we engaged with Wildfire we were impressed with the team’s market knowledge and technical understanding.

Tom Gregory, Product Marketing Manager

The Results

24

pieces of industry-specific, tier one media coverage

16%

increase in share of voice against key competitors

1

award win for Design Product of the Year