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IS Decisions’ security campaign takes on Hollywood
Like most security software providers, IS Decisions had the challenge of explaining a complex product in an easy-to-understand way to aid the path to purchase. To simplify this narrative, IS Decisions tased Wildfire with developing a memorable content campaign that would bring the benefits of its software to life.
Wildfire’s ‘IS Decisions ruins Hollywood’ creative video showed how the right security software could have ruined some of our favourite blockbuster movies. Uploading a virus in Independence Day? Blocked. Stealing files from an MI6 hard drive? Firewalled.
Launched on an interactive landing page, this creative video campaign engaged prospects in a way the company had never achieved before. This plot’s finale? A 42% increase in sales.
Wildfire’s content generation was vital to the success of our sales – the results speak for themselves.
increase in software sales
increase in UserLock trial downloads
unique web visitors to compliance content
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