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The image is all

Posted by putsimply on 1st June 2009

One thing we are always telling our clients is that a good and interesting image will always sell a press release. The better the photo the better the coverage.

On Sunday I joined what seemed like a million others to queue up at the BBC’s Antiques Roadshow at Brooklands Museum.  I had a variety of things that I wanted information on including an ostrich feather fan and headdress worn in 1924 by an acquaintance when presented at Court.  I was chatting away to the expert on the Miscellaneous table and when I suddenly became aware of a plethora of photographers descending upon us.

I think I was photographed and interviewed by every local paper and magazine because the fan was different and photogenic, unlike the person holding it!

Value of the fan – nothing.  Photo opportunity – everything.