Consumer Tech PR
Agency in London
Our specialist tech PR team helps consumer electronics, device and app brands generate the reviews, features and creator content that turn products into brands.
Award-winning Consumer Tech PR agency in London
Wildfire is a London tech PR agency working with consumer technology brands, from audio and smart home to wearables, printing and cameras. We help ambitious tech brands get their products in front of the journalists, reviewers and creators their customers trust, building the kind of profile that supports sales.
Consumer tech is a crowded market, and buyers do their research. Before they spend their money, they read reviews, watch creators put products through their paces and compare the options side by side. That makes earned coverage and independent opinion some of the most valuable things a brand can have, and they're what our consumer tech PR is built to deliver.
Our work combines tech media relations for reviews and features with influencer campaigns, product launches and event support at consumer tech shows. We bring experience across audio, projectors, computer peripherals, wearables and e-scooters, and we plan every launch around the titles, channels and creators your customers follow.
B-Corp Certified and Employee Owned
Wildfire is 100% employee-owned, so the people on your account have a personal interest in the agency doing well and in work they're proud of. You get a dedicated team that knows your products inside out and gives you a straight answer about what the media will and won't go for.
We're also a certified B Corp. Our approach to our people, our community and the environment is independently assessed, and it's a standard we hold ourselves to with clients too.
Our Sectors
London case studies
What do you need?
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Shift
perceptions
Our story isn’t landing. We need a tech PR agency to reposition our brand, challenge outdated assumptions or spark renewed interest to support long-term growth.
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Seize new opportunities
We’re moving into new spaces and need to build credibility fast. We’re looking for a tech PR firm to provide bold messaging and campaigns that drive awareness, demand, and help us grow.
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Accelerate
growth
We’ve got a great product and a solid reputation. Now we need a B2B PR agency to boost visibility, expand reach, and turn credibility into real commercial impact.
FAQs
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Technology that people buy and use in their everyday lives. That includes consumer electronics such as audio, cameras, projectors and computer peripherals, alongside wearables, smart home devices, mobility products and consumer apps. If your product sits on a shelf, in an app store or in someone's pocket, we'd like to hear about it.
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Through relationships with the journalists and reviewers who cover your category, built over years of working with them. We get to know what each reviewer looks for, make sure products reach the right people at the right time and give them the information they need to do the product justice. We also look for feature angles beyond the review, such as the design story, the people behind the product or a trend it's part of, so your brand gets coverage beyond launch week.
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Yes. We match creators to products based on who their audience is and how well they fit your brand, then build campaigns that give them something interesting to make. Creators can reach audiences that traditional media doesn't, and their content often keeps working long after it's posted. We run influencer activity alongside media relations, so both tell the same story.
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Yes. Consumer launches rarely stop at one border. We're part of PROI Worldwide, an international network of independent agencies, so we can bring in partners with local media and creator contacts across Europe, North America and Asia Pacific, while we keep the launch running to one plan and one message.
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We have designed and delivered consumer tech PR for brands including Logitech, Epson, Panasonic, Technics, Blue Microphones, Spin and Bellabeat, covering product launches, reviews programmes, creator campaigns and events.
Alongside that sit three decades of work for B2B technology brands. Many consumer tech brands also sell to businesses, and we can support both sides of that story.
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Most consumer tech brands work with us on a monthly retainer, which suits a steady reviews and features programme. Single launches, events and creator campaigns can also be run as projects. The budget depends on the scope of work and how many markets you want to cover, so the best first step is a conversation about your plans.
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London is home to many of the UK's biggest consumer tech titles, national newsrooms and creators, and it's where a lot of brands base their UK and European operations. Being here means we know the market, the media and the reviewers, and we can be in the room for launches, briefings and events.
We're tech specialists too. We know our way around a spec sheet, and we know which details a reviewer will care about and which they'll skip.
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Before a campaign starts, we agree with you on what success looks like. For consumer tech, that usually includes the reach and quality of your coverage, the tone of your reviews, how creator content performs and your share of voice against competing brands.
We also track what PR does for the wider business, such as search and AI visibility, traffic to your product pages and retailer listings, and its contribution to sales where the data allows. That way you can see what's working and where to put your effort next.
The UK’s #1 tech PR agency — working with London’s top tech brands
Looking for a consumer tech PR agency?
Tell us about your technology and what you need to achieve. We'd like to explore how Wildfire can help.