Sixty in Style

Technics

#ConsumerTech #InfluencerActivation #EventManagement

3300+

Event footfall

27

Influencer posts

2M

Social media impressions

A royal toast to Technics

With no new specs or features, we needed to be creative to launch the Technics l champagne colour AZ100 earbuds, celebrating 60 years of the brand.

Hampton Court Palace Festival provided the backdrop for a pop-up booth inviting festival goers to spin the wheel to win a set of AZ100s, alongside a VIP experience for carefully selected influencers. 

The result: a regal celebration that drove a peak in a brand awareness for the legendary brand.

PR event management agency London

Related case studies

Wildfire being voted Tech PR agency of the year

Dive deeper

Want to know more about this case study? Book a call.

Wildfire being recognised as a B Corp PR agency