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Wildfireis when...

ideas take flight


A series of reports and insights to help inspire companies and PR professionals to improve their reach and influence.

How social are you?

We benchmarked the social media activities of the 50 fastest-growing tech companies in the UK. Download the full report and see how you measure up.

PR Vital Signs: how do you compare?

Download our new PR benchmark report and compare your PR performance with industry leaders.

How to SEO-charge your PR efforts

Your essential guide to optimising the influence your PR activity has over search engine visibility.

How to: International electronics PR

Thinking of going international with your electronics PR campaign? Read this guide first.

Effective content marketing

Thinking of doing a content marketing campaign? Read this guide first.

How do consumers buy?

We are a nation of gadget lovers. But how do we decide what to buy? And who do we turn to for trusted advice in today’s multi-channel world?

Successful product reviews

Launching a new gadget or consumer product will likely involve putting that shiny bit of tech into the hands of specialist reviewers. Here’s how…

Savvy marketers know that the real power comes from a truly integrated communications approach, with engaging content amplified across a whole host of channels designed to motivate target audiences to take action.

Debby Penton, Managing Director