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15th July 2010

Apple is treading a very dangerous path

Apple has announced a press conference for tomorrow and the rumours are that the company will use it to respond to criticism of the iPhone

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Danny Whatmough Profile Image
Written by
Danny Whatmough
15th July 2010

Sustainable marketing – buzz or brilliance?

I’ll be the first to admit that I’m a bit of a hippy – I’ve got a selection of recycling bins and have even installed

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Lori Foster Profile Image
Written by
Lori Foster
9th July 2010

Moving offline engagement online

Anyone who knows me will know I’m partial to (more than) the odd beer at my local pub. But when it closed indefinitely last month,

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Written by
Louise Palmer
6th July 2010

BBC redesigns website; adds social media sharing

It looks as though the BBC website’s long awaited redesign is about to be unveiled on the public – you can see a gallery of

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Danny Whatmough Profile Image
Written by
Danny Whatmough
5th July 2010

Why blog?

I was talking to a client recently who asked if I had seen the company’s blog, which I had, and we got into a discussion

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Written by
putsimply
30th June 2010

Only 2% will pay for news online

Following the launch of The Times paywall earlier this month, there’s yet another study out today suggesting that Murdoch’s experiment might be doomed. A YouGov

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Danny Whatmough Profile Image
Written by
Danny Whatmough
29th June 2010

Could ‘Google Me’ finally be a Facebook-killer?

The internet is buzzing about a tweet yesterday from Digg CEO Kevin Rose (now taken down from the site) in which he said he’d heard

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Danny Whatmough Profile Image
Written by
Danny Whatmough
29th June 2010

60% of journalists now depend more on PR

Some fascinating research out this week from PR Moment and Daryl Wilcox Publishing sheds light on the pressures and stress journalists now have to deal

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Danny Whatmough Profile Image
Written by
Danny Whatmough
28th June 2010

Confusing messages from Apple – a PR disaster?

Apple is facing intense scrunity that is threatening to overshadow the launch of the latest iPhone. If you haven’t come across the controversy already, new

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Danny Whatmough Profile Image
Written by
Danny Whatmough
28th June 2010

Future Publishing takes online brand Tech Radar into print

As magazines and newspapers around world continue to shut down, go into receivership and move online, Future Publishing has taken the bold step of moving

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Written by
sarah-anneb
28th June 2010

A guide to Online Press Release Distribution Services

This is a guest post by Adam Parker, CEO at Realwire Why use one? The low cost of publishing online means that, in many sectors,

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admin Profile Image
Written by
admin
28th June 2010

How to keep your Twitter account in the black

By now, everyone knows that Twitter is about more than just follower count.  Yes, it’s still one of the first impressions you get when you

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Max Tatton-Brown Profile Image
Written by
Max Tatton-Brown