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News and views from the Wildfire team
This month we’re talking to Adam Cook, UK Editor of influential gaming industry site God is a Geek. Here he talks about his focus for 2012
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Earlier this month, Facebook sent marketers everywhere into a frenzy by announcing Facebook Timeline for brands. Since then, we’ve been working hard with clients to
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A round-up of where we’ve been over the last 30 days It has been a long month with lots of exciting events. Have a look
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The marketing team has decided to take a foray into the world of video and has tasked you with making a viral – easy right?
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“Imagine if you can Richard Littlejohn’s worst nightmare…” read the headline in The Guardian’s focus on its inaugural Open Weekend. And it’s hard to think
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Leading high-street store, GAME, filed for administration last week. For gaming enthusiasts this marks a watershed in gaming retail, but from a wider perspective it
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A very interesting story hit the BBC yesterday indicating that, according to a recent Boston Consulting Report, the internet now contributes to 8.3% of the
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Yesterday, the Wall Street Journal announced a forthcoming change to Google search results, claiming it to be “among the biggest in the company’s history [that]
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Clients, colleagues and prospects will have heard me utter this phrase – “your employees are your best advocates”. The concept is simple. In a digital
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Nike is carrying on the innovative work begun by Apple in attempting to revolutionise the way we shop. To be more exact, it is revolutionising
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Word of mouth has always been the nirvana of PR campaigns. It’s something that I tried to explain to PR graduates at the PRCA’s careers
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Our Managing Director definitely had a glint in his eye during the start of last week’s Monday-morning all-hands catch-up meeting: “You’ll never guess,’ Richard said,
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