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31st August 2012

Content marketing: 6 steps to make your content go further

Content marketing is the buzzword du jour for businesses these days. And, in many ways, the hype is entirely justified. Content should form a central

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Danny Whatmough Profile Image
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Danny Whatmough
31st August 2012

EML Wildfire to sleep out at Byte Night 2012

A team of five EML Wildfire employees have signed up to ‘sleep out’ at Byte Night 2012 – the IT industry’s annual charity event in support of

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Joe McNamara
31st August 2012

It’s news to us: stories that caught our eye in August

In this new feature, we take a look back at this month’s most interesting and impactful technology news stories. We don’t discriminate – we’re equally

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Joe McNamara Profile Image
Written by
Joe McNamara
31st August 2012

The Journo Grill: Wendy Barnaby, Editor, People and Science

This month we’re talking to Wendy Barnaby, Editor of People and Science magazine. Here she talks about working from home and the Mars rover. 1.

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Eleanor Dobson Profile Image
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Eleanor Dobson
30th August 2012

The long game: Google’s master plan for Google+ continues…

Ever since launch, we all knew that Google+ wasn’t going to be an overnight success. But, right from the start, Google has been quick to communicate that

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Danny Whatmough Profile Image
Written by
Danny Whatmough
30th August 2012

Where was EML Wildfire in August 2012?

The Olympics has been heavily featured this month at EML Wildfire. Many events have been watched live, including the basketball beach volleyball, rowing, athletics and

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admin
29th August 2012

What would you choose? iPhone or Android?

Earlier this week CNET reported some leaked internal research from Apple. Despite Apple leap frogging Microsoft as the most valuable company in history, the research

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Kat Farminer Profile Image
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Kat Farminer
28th August 2012

What is Branch and what could it mean for PR?

When two of the founders of Twitter launch a new product, it’s worth sitting up and taking note. So Branch – Ev Williams and Biz

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Danny Whatmough Profile Image
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Danny Whatmough
23rd August 2012

Could PR really save the planet?

Earlier this week I came across a thought-provoking blog from James Murray, editor of Business Green, suggesting it’s time for green marketing to grow up. He argues

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Eleanor Dobson Profile Image
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Eleanor Dobson
15th August 2012

Has HuffPost Live set the tone for the future of journalism?

This week Arianna Huffington launched her new platform, HuffPost Live, an online live video streaming channel that brings users real time analysis of the hot

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Joe McNamara Profile Image
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Joe McNamara
8th August 2012

Using channels to keep people sticking around

Getting targets to come to your website is one thing, but if they are not ready to convert or buy, then how do you keep

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Danny Whatmough Profile Image
Written by
Danny Whatmough
3rd August 2012

Tweetdeck vs. Tweetbot

The eagle-eyed amongst you can’t have failed to notice that Tweetdeck, the old incumbent Twitter client so widely used by social media professionals, has just

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Alex Perryman