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News and views from the Wildfire team
So in my last blog post I waxed lyrical about how the electronics PR world is getting very excited about the potential of graphene. Well thanks
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Heating up wireless by turning on the ac So last week, the world of wireless got a little more serious with the launch of the
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As a dedicated Xbox fanbois, it’s been pretty disheartening to see Microsoft’s new console lambasted on this very blog lately, by my erroneously Playstation-loving colleague
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Earlier this month I gleefully tore Microsoft’s launch of the Xbox One to shreds like the intolerable Playstation cheerleader I am. But as one chapter
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With silicon ‘possibly’ running out of steam in the world of semiconductors and the end nigh for Moore’s Law according to experts, it’s not hard to see
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With the significant rise of the ‘all round’ smartphone in recent years, it now means that the average consumer has less need to buy a
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Back in 2011 Finland’s premier electronics publication Prosessori closed its doors and left the home of Nokia and one of the most dynamic start-up scenes
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Strong Evolving Technology + Widely Adopted Standard = Opportunity to Innovate I’ve blogged previously both on the question of innovation and on the need for standardisation. A solid and widely adopted
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Monday saw the start of Apple’s Worldwide Developer Conference. The event offers developers the chance to get an in-depth look at Apple’s new operating systems
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Playstation fans such as myself smiled just a little bit when the Xbox One launched last month, cutting itself off from the hardcore gaming audience
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Following the North American wireless show CTIA at the end of May, there are growing signs of momentum in the machine-to-machine (M2M) market. Rethink Wireless reported: “we could definitely
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At EML Wildfire we’ve launched many effective PR campaigns that focus around research. Omnibus surveys no doubt have their place in the PR world. But
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