Skip to Main Content

News & Views

News and views from the Wildfire team

Search & Refine

Archive

View all
10th September 2013

Jaguar Land Rover bringing good news for electronics suppliers in the Midlands

I knew I bought Jaguars for a reason. It’s really cheering to see Richard Wilson’s piece on the benefit the UK electronics industry should see

Read more
Andrew Shephard Profile Image
Written by
Andrew Shephard
9th September 2013

Has time been called for Wearable Electronics? I doubt it.

Every once in a while the news is consumed by a particular topic; dominated by it, well beyond the point that might seem reasonable. In

Read more
Alex Perryman Profile Image
Written by
Alex Perryman
4th September 2013

The electronics are kosher, but does the new batch of 4K devices demonstrate a lack of focus?

The run-up to the IFA consumer electronics show, (running in Berlin from 6-11th September), inevitably sees a rush of companies looking to declare a ‘world

Read more
Alex Perryman Profile Image
Written by
Alex Perryman
3rd September 2013

Trendwatch: HTML and the future of PR

PR Daily recently published an article titled “7 underrated skills every PR newbie needs”. As to be expected this article called for greater SEO knowledge,

Read more
Alex Warren Profile Image
Written by
Alex Warren
3rd September 2013

The ESCO initiative – Does June’s ESCO report place enough emphasis on education?

We recently blogged on the importance of the recently-launched ESCO initiative. This body, which released a large manifesto-style report recently, was formed by a group

Read more
Alex Perryman Profile Image
Written by
Alex Perryman
3rd September 2013

Steve Ballmer – PR poisoned chalice or a man who stands his ground?

Steve Ballmer has announced his plans to retire in the next 12 months. It’s hard not to imagine that the PR team at Microsoft may

Read more
Joe McNamara Profile Image
Written by
Joe McNamara
3rd September 2013

5 ways to test the quality of your creative idea

If you work in PR, marketing, advertising or any industry that requires creativity, you’ll have been told on multiple occasions; there’s no such thing as a

Read more
Joe McNamara Profile Image
Written by
Joe McNamara
3rd September 2013

Tech stories that caught our eye in August

Google goes down for 5 minutes; internet traffic drops by 40% – 18th August It’s the kind of headline that makes you think the human

Read more
Joe McNamara Profile Image
Written by
Joe McNamara
30th August 2013

Crowdfunding: Less than the sum of its parts?

Last week saw popular crowdfunding site Indiegogo raise a record breaking 12.8 million dollars for the launch of a new smartphone: the Ubuntu Edge. While

Read more
Alex Warren Profile Image
Written by
Alex Warren
29th August 2013

The start of the real 4G battle

Today sees the launch, in London at least, of 4G services from Vodafone and O2, finally catching up with EE, which launched what feels like

Read more
Darren Willsher Profile Image
Written by
Darren Willsher
29th August 2013

Facebook competition changes: Like this blog post and win

Yesterday Facebook announced yet another change to its Terms of Service, officially permitting ‘share and win an iPod’ / ‘like and win a date with

Read more
Andrew Hill Profile Image
Written by
Andrew Hill
28th August 2013

EML Wildfire stands behind the ESCO initiative

The recently announced ESCO initiative, (which stands for ‘Electronic Systems, Challenges and Opportunities), is a major new UK initiative to encourage growth in the national

Read more
Alex Perryman Profile Image
Written by
Alex Perryman