News and views from the Wildfire team
Working in B2B tech PR, it’s rare that you get to appreciate first-hand the impact of the technologies, services and applications your clients offer. It’s
Read moreCan you keep a secret? You might think that all us PR folk do is shout about our clients’ news. Well, we do, but to
Read moreHave a break: Buy an Android – 4th September We’ve had gingerbread men, jellybeans, and ice cream sandwiches. Now, in keeping with Android’s cavity-inducing OS
Read moreElectronics Design Show What: Created by Findlay Media, the Electronics Design Show showcases all aspects of electronics design under one roof. Delegates get the chance
Read moreUnless you were giving yourself a timeout from your smartphone, I’m sure you will be aware that last week was Social Media Week? With so
Read moreAn official report from analyst house Ovum has found that there is a lack of trust between businesses and IT suppliers, describing the relationship between
Read moreFor such an established industry, PR can be pretty lax about tracking KPIs and metrics. Too often businesses fail to properly identify where PR can have
Read moreJust a quick note: On Wednesday 2nd October I’ll be attending Findlay Media’s Electronics Design Show at the Ricoh Arena in Coventry. Staged alongside the
Read moreI am an unabashed Apple fan, and like any Apple fan this is due mainly to design philosophy. For me, a major part of this
Read moreLast week I was at a PR Moment conference looking at the role of public relations as a content provider. If you missed out then
Read moreIs it just me or has the world been feeling a little less ‘real’ in recent years? Nothing seems to exist anymore. There was a
Read moreFeeling pretty chuffed with ourselves at EML Wildfire towers after our electronics PR clients were shortlisted for no less than 13 awards this week. We’re
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