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9th October 2015

Is PR about to die ‘again’? The robots are coming!

Gartner’s ‘Top Predictions for IT Organizations and Users for 2016 and Beyond’ has been getting a lot of headlines in the tech press this week

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Chris King Profile Image
Written by
Chris King
6th October 2015

Why it’s OK to flout grammar rules in marketing and PR copy

This week, the Times starts a series of features on “grammar for grown ups”, which the paper intends to continue each day this week. The author,

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Sanjay Dove Profile Image
Written by
Sanjay Dove
24th September 2015

Volkswagen: Naughty, but nice?

I’ve been reading round what VW did and why its CEO was bound to be keeping a watchful eye on the door this week. In a

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Andrew Shephard Profile Image
Written by
Andrew Shephard
22nd September 2015

First impressions of YouTube’s #360Video

Last month someone fitted me with a cardboard headset running a proper virtual reality (VR) demo. ‪I was really very impressed with it, especially the

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Andrew Shephard Profile Image
Written by
Andrew Shephard
12th August 2015

Why Tinder’s ‘Twitter meltdown’ was entirely justified and it’s the media that needs to get a grip

A recent article by journalist Nancy Jo Sales in Vanity Fair entitled “Tinder and the Dawn of the Dating Apocalypse” has clearly upset the guys

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Ian McKee Profile Image
Written by
Ian McKee
4th August 2015

CCS appoints Wildfire to build brand awareness of small cell backhaul solution

Cambridge, 4th August 2015 – Cambridge Communication Systems (CCS), creator of the first self-organising small cell microwave backhaul system, has appointed technology PR agency Wildfire

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admin
4th August 2015

Artmotion appoints Wildfire to build brand awareness for highly secure data hosting

London, UK, 4 August 2015 – Artmotion, the Swiss-based data hosting provider, has appointed technology PR agency Wildfire to help build awareness of the benefits

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admin
3rd August 2015

Wildfire appointed to launch new US online shopping and shipping service, GoSend

3rd August 2015, LONDON – GoSend, a new US shopping and shipping service, has appointed technology PR agency Wildfire to launch and build awareness around

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admin
3rd August 2015

William Hill hires Wildfire to drive change in brand perception

London, UK, 21 July 2015: William Hill, one of the world’s leading gambling companies, has appointed technology PR agency Wildfire to promote its WHLabs innovation

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admin
28th July 2015

How Microsoft’s ‘mobile first, cloud first’ strategy is encroaching this Apple fan boy’s working life

I am an unabashed Apple fan. But I’ll never try very hard to defend Apple software. Hardware, obviously. At the operating system level, Apple reigns

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Ian McKee Profile Image
Written by
Ian McKee
30th June 2015

The future of wireless – we’ll get what we pay for

Last week Wildfire was at the Future of Wireless International Conference, the Cambridge Wireless annual get together that looks at the big trends for the

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Richard Parker Profile Image
Written by
Richard Parker
16th June 2015

Finally fell for the technology sell

As I’ve stated before on this blog I’m a technology late adopter, slightly ironic in my position I suppose but there you go. I embrace

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Andrew Shephard Profile Image
Written by
Andrew Shephard