10 ways to use Linkedin for PR

Last week, I attended a PRCA event on Linkedin where the speaker was Cristina Hoole – European PR and Marketing Director at the business social

Figaro Social Media Marketing Conference: Review

I’m a bit late with this one, but it’s been a busy few weeks! On Tuesday 3rd November I attended Figaro’s Social Media Marketing Conference

This week in media

It’s been a dramatic week in the media world, with a number of key developments. Here’s a quick recap in case you missed any of

Obvious news is obvious

In what must go down as the most obvious bit of reporting since the Daily Mail ‘flipped’ in 1939 (to declare that Hitler was actually

Good time for mobiles

As I am busy drumming up interest in the Cellular 25 event at the Science Museum in January, I have become extra-aware of what is

Movember part 2

The Mos have arrived and, somehow, we’ve managed to make ourselves look even stupider than last year. For those who had managed to erase the

But does it make coffee?

Every week there’s another smart phone, we were just debating Dell’s latest entry to the market and who’s making it for them (Taiwan or China). 

Another one bites the dust: Guardian Tech

It’s no secret that the traditional media industry is in chaos at the moment. Today, the tech sector felt the force of this with the

Yes kids, that time of year has rolled around again. Once again several brave souls, Alex, Darren, and WAG Roger, have opted to push hair

Research: The importance of online brand engagement

Razorfish has released some interesting research today that warrants a closer look. It is a survey of 1,000 US consumers, but I think the findings

Are you happy to pay for trade publications?

new media age announced yesterday a change to its online offering: “new media age has made online access to all its magazine content, apart from

When PR stunts go wrong

There have been some truly memorable PR stunts that will stick in the mind forever and that raised the awareness of a particular campaign or