Category: Uncategorised
Why messaging is the root of creativity
Maybe it’s because it’s been Cannes and award season in ‘PR and marketing land’ — but there has been some genuinely fantastic work recently. Three Continue reading
Consumer tech PR: weathering the ongoing cost-of-living crisis
When it comes to your personal spending, would you choose to rein back your streaming subscriptions over cutting your consumer tech purchases? How about reducing Continue reading
Cross-market communications: building an effective agency network
Earlier this month, my colleague Chris King and I had the pleasure of hosting a PRmoment tech event, centred around international PR and cross-market communications. Continue reading
The democratisation of creativity — is it a power we all possess?
The curtain has just come down on this year’s Cannes Lions International Festival of Creativity. And amid all the usual glitz and glamour, one unavoidable Continue reading