Category: technology
What really grinds my gears — technology copywriting and the language of IT
My first ever job out of university was as a B2B technology copywriter for a marketing agency. I wasn’t from a tech background (I did Continue reading
Will Vimeo be able to crack the live streaming market?
Facebook has done it, so has Instagram — it’s the most interactive video concept that exists right now. Now Vimeo, the popular video hosting website, is Continue reading
Three martech trends from #TFM17
This week the Wildfire team headed over to Olympia to attend TFM, one of the UK’s biggest marketing technology trade shows. At the event we Continue reading
The rise of influencer marketing campaigns
Influencer marketing has seen a significant boost in focus by PRs and marketers over the past few years, with many claiming it to be the Continue reading