Category: social media
Sustainable Social Media
If one thing has become clear in the last few weeks, it’s that everyone loves the Old Spice guy. He sprung out of nowhere, posted Continue reading
Social Media doesn’t need to be complicated to work
To the uninitiated, managing a public space to share information, engage with customers and increase brand recognition could sound incredibly complicated - or even worse, expensive! Continue reading
The three segments of social media influencer
Those of you that have read Forrester’s book Groundswell will recognise the process of splitting social media users into different segments depending on their activities. Continue reading
Getting grass-roots support for social media involvement
We’ve been running a series of company-wide social media training sessions for a client of ours this week and it’s been amazing to see how Continue reading