Category: PR
Google didn’t kill PR agencies, but it may have changed press releases
There was a minor hubbub last week following an article from Tom Foremski on ZD Net asking the question, ‘did Google just kill PR agencies?’. Continue reading
10 top tips for getting the most from your sponsorship deal
Sponsoring a prominent event or sports team is often seen as a quick and easy way of getting your brand seen by a mass audience, Continue reading
9 top tips for getting your story read on Bloomberg News
Bloomberg is a wire to be reckoned with – news comes in every few seconds, the best stories on business, finance, renewables and the emerging Continue reading
In the beginning was the Word, and the Word wasn’t Twitter
Last week I attended a discussion on how Twitter is changing journalists’ lives, or not as the case might be. Journalists from some of the Continue reading