Category: marketing
We are going to do inbound marketing, so why would we need PR?
Inbound marketing is the latest big thing when it comes to B2B marketing and lead generation. And the tech sector is hot for it. Recent Continue reading
Google’s Panda 4.1 update: move along, nothing to see here
I know, not the most gripping headline you’ll ever see, but it sums up my feelings about Google’s latest update. Panda 4.1 as we’re calling Continue reading
Is the end of Google Authorship a blow to PR thought leadership?
Well, c’est la vie, Google Authorship. John Mueller of Google’s Webmaster Trends has announced in a Google+ post that the search engine will no longer be Continue reading
The shocking truth about SEO: it’s not as complicated as you think
This post originally appeared on Econsultancy. As you probably know by now, SEO and PR are getting more closely related. But there is one aspect Continue reading