Category: international
The four golden rules for managing multi-market content
Last month, the PRCA International Communicators Group hosted a panel on creating compelling content for multiple markets and we came away with some great learnings and Continue reading
EML Wildfire releases major new International PR Guide for the electronics sector
PR has become increasingly internationalised in recent years. The electronics industry, in particular, relies on extending its value propositions beyond home borders. Local customs, language concerns, Continue reading
Ethiopia’s silicon savannah – a tech power house in the making or a pipe dream?
In the international tech, telecom and electronics PR world we’re very aware of the rise of the African continent and the huge market potential there Continue reading
The African struggle for technological independence
There has been a lot in the news recently about rekindling an interest in computing, ICT and technological innovation. Gadgets like the Raspberry Pi have Continue reading