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Archive for: April 2015
The reason the old standard models of PR measurement no longer cut it can be summarised thusly: the internet. It’s pretty obvious to anyone familiar
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I’ve been working with IT companies in the unified communications (UC) space for a number of years and follow market developments closely. There is no
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I was asked this several times the other night as we socialised with assorted PRs and journalists. “Err, no” was my default response but I’m
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We know that technology is all around us. Nowadays it is integrated into every aspect of our lives. Although mostly championed and viewed as a
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