If you're anything like most of the comms professionals we know, you're expected to do a lot more with far fewer resources than ever before, yet do you really know, beyond gut feel, how well your PR activity is impacting real business outcomes?
PR Vital Signs is a brand new framework to help you evaluate the effectiveness of your organisation's PR function.
It takes a new approach to PR measurement by:
Just fill in the form below to receive your copy.
By Sanjay Dove on 06/10/2015
This week, the Times starts a series of features on “grammar for grown ups”, which the paper intends to continue each day this week. Th …read more